About Joanie Simon

My love of food photography started with a point-and-shoot camera when I was living in New York City. I wanted to share my culinary adventures and creations with friends and family back home in Arizona, so I created a website (not easy in 2007) and posted my first food photos.

My Bachelor of Fine Arts degree in art history paired with a lifelong obsession with all things culinary ignited the start of my future as a professional food photographer. Drawing on my Master's degree in counseling, I foster a positive, collaborative environment on set that brings out the best in everyone involved.

I’m local to Phoenix, Arizona where I live and laugh with my husband Ryan, our two boys (Blaise and Calvin) and the world’s best crumb-cleaner-upper, a Miniature Australian Shepherd named Bruce.

I’ve had the honor of working with a wide variety of brands and personalities. 2024/2025 notable projects include brand new nationwide packaging for Coach’s Oats, cookbooks for Figure 1 Publishing, Spend with Pennies and The Joy Bus and the Addy award-winning Maricopa County WIC Cookbook.

In addition to working as a commercial and editorial food photographer, I also teach food photography through my online platform, The Bite Shot. One of my proudest professional accomplishments to date was the publication of my book, Picture Perfect Food.

And to answer the most frequently asked questions: 1. Potatoes are my favorite food to eat. 2. Cupcakes are my favorite to shoot. 3. And yep, all the food is real. No fake ice cream or motor oil on pancakes are goin’ down in my studio.

 

Clients Include

Mezzetta | Butcher Box | Penguin Random House | Cox Media | Maricopa County WIC Program | Ocean’s Halo | Hyatt Hotels and Hyatt Place | Shamrock Farms | Coach’s Oats | CHOMPS | Sumo Citrus | Nonni’s Biscotti | Brownie Brittle | Autograph Collection Hotels | Ocean Prime Restaurants | Informa Markets | Best Buy | Skinny Cow | State Fair Corn Dogs | Nestle | Breyer’s Ice Cream | Vienna Beef | Franklin Foods | Arizona Restaurant Association | Mango Publishing | Figure One Publishing | Nikon Imaging | Professional Photographers of America